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Myung‐Soo Jo | Synapse

MJ

Myung‐Soo Jo

Consumer Behavior in Brand Consumption and Identification

McGill University

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

31 pubs · 943 cites · h-index 15

Affiliations

Work Experience

McGill University

2000 - 2024

Springfield College

2014 - 2014

Griffith University

1997 - 2000

Publications