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Zeynep Arsel | Synapse

ZA

Zeynep Arsel

Consumer Behavior in Brand Consumption and Identification

University of Bath

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

62 pubs · 3,257 cites · h-index 15

Affiliations

Work Experience

University of Bath

2024 - 2025

Concordia University

2011 - 2025

Concordia University

2012 - 2024

Concordia University

2017 - 2017

University of Wisconsin–Madison

2004 - 2006

Publications