In this study, we analyse the effect of digital means of communication on people's relationships, looking particularly at the ways technologies modify the quality, level, and interaction of people's connections. This study utilizes a secondary data methodology and compares existing literature to assess the advantages and disadvantages of digital means of communication. Results show that digital means of communication facilitate better access, timely interaction, and ease of maintaining long distance relationships. At the same time, they pose a challenge to both reduction of physical interaction, lack of emotional and contextual interpretation, and over-dependency on technology interfaces. From the literature review, we identify three primary considerations: How relationship interaction is shaped by technology, the impact of digital communication on emotional bonding, personalized trust, and online interaction problems such as increased conflict, isolation, and social distancing. The study also employs Social Presence Theory and Media Richness Theories to account for the communication medium and how the level of a relationship is determined by its outcome. The results and discussion focus on the balance of nett opportunities and constraints provided by digital communications relative to context, intended purpose, and intended frequency of use. In any case, the study focuses on the advantages of digital means of communication affirming that they enhance interpersonal relationships if utilized moderately and when supplemented with face-to-face interaction. To mitigate risks and foster healthier relationships in the digital age, online emotional awareness, remote interaction habits, and digital competencies should be developed and cultivated.
Nitin Subhash Ambhore (Sat,) studied this question.