A Grassroots Alternative to Urban Shrinkage? A Comparative Analysis of Place Reputational Remaking in Buffalo and Cleveland

This article explores how local actors in Buffalo and Cleveland mobilized through garden tourism as a form of alternative urbanism to rehabilitate heavily stigmatized places and remake their city's reputations. Buidling off the concepts of civic action and scene styles, I compare how grassroots actors in Buffalo mobilized through a symbolic purity scene style to deracialize urban stigmas to how grassroots actors in Cleveland mobilized through a diversity scene style to create an inclusive place reputation that addressed the city's internal racial and ethnic divsions. I found that in the process of rehabbing their communities, grassroots actors in both cities replaced racialized urban stigmas with a different form of Whiteness, and when residents and elites shared the same scene style, they were more likely to cooperate, which entrenched the garden tour with local elites and other organizations in the cultural tourism field. Cultural variables like a place's reputation matter in how and what kind of Rust Belt city will emerge from the era of urban shrinkage. Data for this article comes from 50 semistructured in-depth interviews, fieldwork, and archival data.