Cultural Value, International Communication and Cross-Cultural Adaptation of Zigong Dinosaur Lantern Festival

Zigong Dinosaur Lantern Festival is an important representative of China's intangible cultural heritage, and its cultural connotation, communication paths, and cross-cultural adaptation methods deserve extensive attention from the academic community. This paper sorts out the cognitive framework of existing research on the cultural value of Zigong Lantern Festival, analyzes the stages and mechanisms of its international communication, and discusses three major challenges it faces in combination with cross-cultural communication theories: symbolic understanding deviation, unbalanced discourse structure, and insufficient ecological guarantee. The value system of Zigong Lantern Festival is built on the inheritance of historical folk customs, the practice of artistic innovation, and the empowerment of industrial ecology. Its international communication has experienced a development process from cultural exchange attempts, brand output expansion to digital innovation breakthroughs. In terms of cross-cultural adaptation, it is necessary to improve the actual communication effect by optimizing symbolic translation, constructing communication networks, and improving institutional guarantees.