What question did this study set out to answer?

To establish belief as the core element influencing human actions and decisions within various domains.

January 24, 2026Open Access

TCF — Theory of Fundamental Belief — Not related to IAB TCF

Key Points

To establish belief as the core element influencing human actions and decisions within various domains.
Analyzed concepts from science and psychology/psychoanalysis.
Integrated perspectives from philosophy, spirituality, ethics, and consciousness.
Compared TCF with existing frameworks such as IAB TCF.
Identified belief as a primary driver in decision-making processes.
Presented a multidisciplinary framework that incorporates diverse fields of thought.

Abstract

TCF (Teoria da Crença Fundamental) / TBF–TFB (Theory of Fundamental Belief) is a cognitive-philosophical framework that defines belief as the primary axis of human behavior and decision-making, integrating science, psychology/psychoanalysis, philosophy, spirituality, ethics, and consciousness. This work is NOT related to the “Transparency & Consent Framework” (IAB Europe), also known as “IAB TCF”, used in advertising and privacy compliance.

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