ABSTRACT This study examines the prominence and framing of religion in election campaign communication in Norway, Sweden and Denmark. Although the rise of populist radical right parties and the continued presence of Christian Democratic parties (CDP) suggest that religion is being politicised, we know comparatively little about how religion is mobilised in contemporary Nordic election campaigns. Based on a content analysis of election manifestos and parties' official Facebook accounts, the study assesses the relative prominence of different religious categories and the ways they are framed. The findings show that religion plays a limited role in Nordic election campaigns. Mainstream parties rarely invoke religion. CDP continue to articulate Christian moral values (with Sweden as an exception), whereas populist radical right parties rely primarily on anti‐Islam messages rather than pro‐Christian appeals. The results qualify broader claims about increasing religious politicisation in Nordic electoral politics.
Schwörer et al. (Fri,) studied this question.