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This exploratory study examines the effects of nondemographic characteristics on the adoption of e-government services in the United States combining two main theoretical perspectives: diffusion of innovations and the technology acceptance model. The results of a national survey suggest that nondemographic audience characteristics influence e-government adoption. The study adds to previous research in the area by identifying several sociopsychological characteristics that play a role in the adoption process: perceived usefulness, perceived uncertainty, and civic mindedness. The study also ascertains the influence of interpersonal communication and mass media channels on e-government adoption. Theoretical implications for future researchers and policy implications for producers of governmental web sites are discussed.
Dimitrova et al. (Fri,) studied this question.