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values of 0.514 (Generation Y) and 0.590 (Generation Z). The findings provide a framework for designing more effective, generationally-attuned digital nutrition campaigns in Iran and similar contexts.
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Negin Payandepour
Ramin Agriculture and Natural Resources University of Khouzestan
Seyed Mohammad Javad Sobhani
Soil Conservation and Watershed Management Research
Acta Psychologica
Soil Conservation and Watershed Management Research
Ramin Agriculture and Natural Resources University of Khouzestan
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Payandepour et al. (Tue,) studied this question.
synapsesocial.com/papers/6a21bd2c8d200acffec0ad6c — DOI: https://doi.org/10.1016/j.actpsy.2026.107186