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Social networking platforms have become a major source of information, which covers a wide range of topics and has gained a large volume of usage by people around the world. Platforms such as Twitter, Facebook, Instagram, and LinkedIn have attracted huge numbers of users who create public profiles and communicate with other users in the network. They exchange videos, posts, and comments. Social networking requires appropriate techniques to analyze the huge amount of complex, and frequently updated data generated. Sentiment Analysis is one such method of handling this vast volume of data and extracting useful knowledge from it. Social networking contents are analyzed using different techniques to gain insight from this data and use it in decision-making processes. The aim of this work is to study the sentiment analysis concept and present state-of-the-art techniques as well as provide a comparative study of these techniques.
Al‐Otaibi et al. (Fri,) studied this question.