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C. Whan Park | Synapse

CW

C. Whan Park

Consumer Behavior in Brand Consumption and Identification

University of Southern California

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

20 pubs · 5,182 cites · h-index 15

Affiliations

Work Experience

University of Southern California

1997 - 2023

Southern California University for Professional Studies

2000 - 2019

Publications