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George P. Moschis | Synapse

GP

George P. Moschis

Consumer Behavior in Brand Consumption and Identification

Georgia State University

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

236 pubs · 10,073 cites · h-index 49

Affiliations

Work Experience

Georgia State University

1978 - 2025

Mahidol University

2014 - 2025

Bangkok University

2025 - 2025

Utah State University

2015 - 2015

GfK (United States)

2011 - 2011

Publications