Key points are not available for this paper at this time.
Purpose The purpose of this paper is to show how the promotion of integrated forage/ruminant‐livestock industries forms a key plank in efforts to improve rural household livelihoods in Western China. Design/methodology/approach The paper critiques how this industry development has proceeded in the case of Qingyang prefecture in Gansu. The way in which the industry policy has manifested from central to local levels of government is outlined along with how the industry policy relates to other measures intended to improve household livelihoods. Findings The outcomes of this forage‐livestock industry policy do not always match the intention, and the paper examines the various disconnects that arise between government agencies, government and households and households and the market. The foremost challenge for policy makers is in connecting households and markets. Originality/value Identifying the impacts of policy and institutional settings associated with forage‐livestock systems is crucial if improvements are to be made and as these systems become more widespread in Western China.
Brown et al. (2009) studied this question.