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Executive Overview Many management teams may know what they should do to improve their performance dramatically—not five or ten percent but twenty-five, fifty or one hundred percent. However, like many individuals who know they should stop smoking, see a physician, start exercising, or begin dieting, the management team ignores, avoids, delays or simply acts contrary to what they already know they should do. Unfortunately, this contradiction appears to be more prevalent and common than anyone would care to admit.
Harlow B. Cohen (Sat,) studied this question.
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