Peculiarities of Functioning of Macaronisms in the Light of Language Integration (on the Example of German Publicistic Texts)

The subject of this article is the peculiarities of the contextual use of Anglo-American loanwords in German journalistic texts. The aim of this article is to identify and analyse their specificity of functioning in word-formation, grammatical-morphological and thematic-conceptual aspects on the material of publications in the German-language magazine and Internet portal "Der Spiegel" in the period of 2022-2023. The study uses contextual analysis, descriptive method and classification method in typologising foreign language borrowings. The method of structural semantic analysis served to investigate lexical units in the issues of the magazine. The method of component analysis was applied in the work to study individual morphemes of the card index units, and the method of quantitative analysis – to establish the ratio within the borrowed material. The novelty of the study lies in the confirmation of the fact that the peculiarities of the use of hybrid anglicisms in German described in the article from the point of view of their word-formation models, grammatical-morphological and thematic-conceptual aspects clarify the existing ideas about the current state of the vocabulary of native speakers of this language, the systematisation of which is of particular importance for the further study of German lexicology, the linguistic landscape of Germany and the theory of language interaction. On the basis of the obtained results it was possible to reveal that the introduction of Anglo-American words into German and the emergence of such a linguistic phenomenon as "Denglisch", their use in speech is ambiguous and is accompanied by different ways of assimilation, namely by likening them to word-formation models and grammatical rules of the new language system. The vocabulary borrowed from English has its wide distribution in different spheres of life: from sports to economic.