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Michael S. LaTour | Synapse

MS

Michael S. LaTour

Consumer Behavior in Brand Consumption and Identification

Ithaca College

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

114 pubs · 4,509 cites · h-index 40

Affiliations

Work Experience

Ithaca College

2016 - 2018

Cornell University

2003 - 2015

Old Dominion University

1988 - 2015

Auburn University

1991 - 2015

Piedmont Athens Regional

2014 - 2014

Publications