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Bruce L. Alford | Synapse

BL

Bruce L. Alford

Consumer Behavior in Brand Consumption and Identification

Louisiana Tech University

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

41 pubs · 1,648 cites · h-index 14

Affiliations

Work Experience

Louisiana Tech University

2001 - 2021

Louisiana State University

2015 - 2015

University of Evansville

1996 - 2014

University of Mississippi

2001 - 2014

Mississippi State University

1970 - 2002

Publications