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Helen R. Woodruffe | Synapse
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Helen R. Woodruffe
Consumer Behavior in Brand Consumption and Identification
Lancaster University
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About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
6 pubs · 248 cites · h-index 6
Affiliations
Lancaster University
University of Salford
Work Experience
Lancaster University
1997 - 1997
University of Salford
1995 - 1996
Publications