Evaluation of Employee Performance with the Balanced Scorecard Method at BPJS Ketenagakerjaan

BPJS Ketenagakerjaan is a legal institution established by the Indonesian government that is obliged to run a social security program. This article is reviewed with the intention of analyzing the performance evaluation of BPJS Ketenagakerjaan employees through the Balanced Scorecard method which includes four views, namely, finance, customers, internal business processes, and learning and growth. BPJS is a public institution that is not profit-oriented, but is required to be efficient, effective, and adaptive to the needs of participants. This research method uses a descriptive qualitative approach to explain the implementation of the Balance Scorecard comprehensively. The results showed that from a financial perspective, BPJS Ketenagakerjaan managed to significantly increase net profit and investment capital. Then the customer perspective reflects an increase in active membership, brand equity, and participant satisfaction. The internal business process perspective, highlights the success of digital transformation, service improvement, and information security systems. Furthermore, the last perspective, learning and growth, states that a high commitment to the development of employee skills through training, scholarships, and the establishment of a corporate university. This research confirms that the Balance Scorecard is an effective performance evaluation tool to improve employees' contribution to the organization's strategic goals