What type of study is this?

This is a Ex-Post Facto study (also classified as: Cross-Sectional Survey).

September 10, 2025

Marketing Scenario and Profitability of Beekeeping in District Baramulla, Jammu and Kashmir

Puntos clave

Beekeeping demonstrates significant economic viability with a benefit-cost ratio of 1.46 in Baramulla.
The 'Producer-Consumer' marketing channel, preferred by 81.37% of beekeepers, showed maximum marketing efficiency at 9.23.
Beekeepers effectively engage in four marketing channels, with varying levels of producer’s share in the consumer's rupee.
Primary data were collected from 102 registered beekeepers using structured interviews to assess economic factors.

Resumen

AbstractThis study evaluated the economic dimensions of beekeeping in Baramulla, Jammu and Kashmir, using an ex-post facto research design and a cross-sectional survey that was conducted in 2021. It determined the producer’s share in the consumer’s rupee, marketing efficiency, and benefit-cost ratio of beekeeping. Primary data were obtained from 102 registered beekeepers using a pre-tested, structured interview schedule. The findings indicated that beekeepers utilized four distinct honey marketing channels. Among these, the “Producer-Consumer” channel was the most widely adopted, with 81.37% of respondents preferring it. This channel also exhibited the highest producer’s share in the consumer’s rupee (100.00%) and achieved the greatest marketing efficiency, calculated at 9.23. Furthermore, the benefit-cost ratio for beekeeping enterprises in the district was determined to be 1.46, emphasizing the economic viability of beekeeping in the region.

Marketing Scenario and Profitability of Beekeeping in District Baramulla, Jammu and Kashmir

Puntos clave

Resumen

Cite This Study

Also Consider

Also Consider