Abstracts from the 2nd International Conference of Science, Technology, Education, and Management (InSTEM 2023)

Background: Instagram is the most popular platform full of aesthetic and beautified posts that most university students are fascinated with.This has in turn raised a concern on body image among university students.The primary objective is to identify Instagram usage patterns among university students and assess whether these patterns predict body dissatisfaction and social comparison in predicting body dissatisfaction. Materials and methods:A cross-sectional quantitative research design was adopted to identify the Instagram usage patterns of university students.Using a purposive sampling method, 117 university students from private institutions, all falling within the age range of 18 to 26 were involved.To gather data, various questionnaires were administered through Google Forms.These included the Adapted Passive Active Use Measure, Adapted Iowa-Netherlands Comparison Orientation Measure, and Body Shape Questionnaire-8C.SPSS version 26 was utilized to analyse the data collected.Results: The findings from the descriptive analysis revealed that 25.60% of the participants were active Instagram users, while 74.40% of participants were passive Instagram users.It shows most university students were passive Instagram users.Results from simple linear regression analysis indicated that both active β =.55, t (115) = 3.45, p <.05 and passive β =.59, t (115) =3.99, p <.05 Instagram usage patterns have significantly predicted body dissatisfaction.Besides, the result from simple linear regression analysis indicated that social comparison β =.27, t (115) = 2.19, p <.05. significantly predicted body dissatisfaction.Conclusion: This research underscores the importance of considering Instagram usage patterns and the impact of social comparison in the context of body dissatisfaction experienced by university students.Several authorities should be concerned about the factor of Instagram usage patterns to body dissatisfaction among university students.Awareness of the negative effects of Instagram usage patterns and social comparison should be brought up among university students.