Technology and Big Data in Agriculture: an Analysis on Agriculture 4.0, Precision Farming, and the Role of SMEs in Driving Economic Growth

This paper discusses the role of technology and big data in the agri-food industry. With the world population growing rapidly, there is a need to produce more food to feed everyone. Agriculture is changing rapidly, and technology is playing a crucial role in this change. The concept of Agriculture 4.0 seeks to optimize every factor to minimize inputs and maximize efficiency. Big data is being collected to improve management and farm management. Precision farming is being used to predict crop development phases and yields. The European Union is lagging behind the US and China in terms of innovation and market evaluation. Innovation drives economic growth, and it goes beyond invention. Small and medium-sized enterprises are playing an essential role in driving economic growth, particularly in the agri-food business. To improve resilience and production efficiency in the agri-food business, there is a need to boost SMEs' competitiveness. The European agri-food business is lagging in terms of digitalization, but there is a significant potential for growth. Finally, technology and big data are playing a crucial role in the agri-food industry, and there is a need to evaluate contextual elements to improve farmers' technology use.