Empowering Rural Revitalization by the Integration of Agriculture and Tourism: Taking Mafang Village in Chengjiang City as an Example

In order to better realize rural revitalization and do a good job in the work of “agriculture, rural areas and farmers”, Mafang Village actively explores the development model of combining agriculture and tourism, and takes a new development path of integrating agriculture and tourism. On the basis of analyzing the measures of Mafang Village to explore the integration of agriculture and tourism, An in-depth investigation was conducted on the current situation of the integrated development of practical agriculture and tourism in Mafang Village, Focus on the single agricultural production structure existing in the process of agriculture and tourism integration in Mafang Village, Low degree of industrial integration, The width and depth of the agriculture and tourism integration channels are not enough, The problems of infrastructure and public service facilities that need to be improved and the need for rural revitalization construction to pay attention to and solve the problem of homogenization of tourism products in the integrated development of agriculture and tourism.Targeted to put forward to adhere to the ecological priority, industrial adjustment, build characteristic brands, enhance protection awareness, improve infrastructure, The optimization path of cultivating excellent person and increasing publicity and education, In order to promote the integrated development of agriculture and tourism in Mafang Village, Comprehensive realization of rural revitalization to provide a certain reference.