Research on teaching mode of Business English reading based on BOPPPS model and blended teaching--taking the lesson of Creative Strategies Prompt Consumers to Buy, Buy, Buy as an example

Business English reading place a higher demand on students' business knowledge and English proficiency. For independent college students who have weak foundations and lack initiative in learning, the traditional spoon-feeding teaching approach needs to be improved. With the wide use of online teaching platforms, such as Chaoxing, Rain Classroom and Teachermate, blended teaching has become popular among many teachers and students. Many educators are trying to integrate different teaching models into blended classrooms to improve the quality of Business English teaching. Among them, BOPPPS teaching model, which stresses participatory learning as well as students' feedback 1, is gaining wide recognition. This paper, utilizing the online teaching platform Teachermate, took the business reading text Creative Strategies Prompt Consumers to Buy, Buy, Buy as an example to design a Business English classroom based on BOPPPS teaching model. The research tries to provide an applicable model with feasible methods through the teaching practice, thus improving teaching effectiveness in Business English reading classrooms.