Leveraging BERT and Social Media Data to Analyze Pre- and Post-COVID-19 Accommodation Reviews in Japan

This study applied the BERT model to the analysis of social media data to enhance the process of reviewing Japanese accommodation options. Text processing and sentiment analysis revealed shifts in the preferences and perceptions of Taiwanese tourists before and after the COVID-19 pandemic. These findings demonstrating the impact of the pandemic on traveler behavior as well as the utility of AI in elucidating these changes.