Cross border e-commerce platforms, logistics services and challenges: Basis for efficiency framework for cross border e-commerce industries

With the global economic integration and the continuous development of Internet technology, cross-border electronic commerce has become a new field of global trade.However, due to the influence of national policies, laws and regulations, market size and consumer preferences, the development of cross-border electronic commerce is quite different in different countries and regions.It is necessary to establish an effective framework to optimize Taobao's cross-border electronic commerce platform and logistics services in order to improve its efficiency and competitiveness.The purpose of this study is to evaluate the relationship between cross-border e-commerce platforms, logistics service and challenges on Taobao and propose an effective cross-border e-commerce platform framework.This study takes employees of 15 e-commerce trading companies as the survey objects, used questionnaires to collect data, and analyzed the collected data through descriptive statistical analysis and correlation analysis.Combined with SPSS statistical software, the 401 valid data obtained were organized and analyzed to further analyze the relationship between cross-border e-commerce platforms, logistics service and challenges on Taobao.The results showed that respondents have moderate agreement on the key factors for success in cross-border e-commerce in terms of choosing the right platform, complying with all applicable regulations, and providing excellent customer service.They also agreed that the key factors for success in logistics service are reliability, economy, and timeliness.Respondents have moderately agreed that the key challenges in cross-border ecommerce are cultural differences, network security, and market research.There are significant relationships among cross border e-commerce and logistics service, E-commerce platform and challenges and logistics services and challenges.An efficiency framework was developed for cross-border e-commerce.The study's efficiency framework, tailored to cross-border ecommerce platforms and logistics services, can help businesses streamline operations, reduce costs, and improve customer satisfaction.This can lead to a competitive advantage in a rapidly growing market.Identifying crucial platform features and efficient logistics services through this research can guide businesses in selecting the most suitable partners for their cross-border Yan, P.