The Linguo-Didactic Potential of French Memes

The article focuses on the key characteristics of an Internet meme and evaluates its potential application as a tool for developing school students’ linguistic and communicative competence. The author investigates scientific researches on Internet technology and methodology of foreign language teaching, and, thus, the author views Internet memes as a form of polycode text that contributes to the development of readers’ functional literacy. TThe study proves that the use of internet memes, both during lessons and within independent and project work, facilitates a more effective development of foreign language communication skills and the improvement of communicative competence, as well as increases motivation for foreign language learning, when proper methodological organisation of student activities is implemented. Additionally, the article provides sample tasks that serve as examples of usage of Internet memes based on the content of the 9th grade textbook, “L’oiseau bleu” (The Blue Bird), which can serve as supplementary resources when working with the textbook.