How does AI literacy influence users’ perceived trust? A chain mediation model from triangular theory of love

Puntos clave

• Perceived trust increases with higher AI literacy, enhancing user engagement and satisfaction.
• Key evidence demonstrates a strong correlation with a mediation model focusing on triangular theory of love.
• Analysis employs a chain mediation model, linking AI literacy, trust factors, and emotional connections.
• Highlights the importance of user education on AI literacy to foster trust and improve user experience.