A review on consumer acceptance and psychological barriers to nano-enhanced functional foods

Puntos clave

• Consumer acceptance of nano-enhanced functional foods is significantly influenced by perceived health benefits, and trust in technology is crucial.
• Psychological barriers, including skepticism and fear of the unknown, notably affect willingness to try these innovative foods.
• The review synthesizes diverse perspectives on consumer perceptions of the nutritional value of nano-enhanced products, emphasizing need for informed discussions.
• As public awareness grows, addressing psychological barriers could enable wider acceptance and market success of nano-enhanced functional foods.