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Journal Article Innovativeness, Novelty Seeking, and Consumer Creativity Get access Elizabeth C. Hirschman Elizabeth C. Hirschman Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 7, Issue 3, December 1980, Pages 283–295, https://doi.org/10.1086/208816 Published: 01 December 1980 Article history Received: 01 July 1979 Revision received: 01 June 1980 Published: 01 December 1980
Elizabeth C. Hirschman (Mon,) studied this question.