How to design policy packages for sustainable transport: Balancing disruptiveness and implementability

In order to achieve emission reduction targets in the passenger transport sector, the demand side and especially the mobility behavior of consumers deserve special attention. It is unlikely that such behavior will change without significant political intervention, nor will single policy instruments be sufficient to induce the needed changes. In this study, therefore, we analyze the design of so-called disruptive policy packages required to drastically reduce passenger transport emissions in industrialized countries and illustrate it for the case of Austria. Our research approach consists of three methods: a literature review to develop a policy category system, expert interviews to build effective policy packages and a stakeholder workshop to identify the specific needs of different geographical areas. For the design of successful policy packages, we identify two critical dimensions, disruptiveness (having high-level and rapid effectiveness) and implementability. A well-balanced combination of diverse policy instruments is required to adequately address both dimensions.