This paper assesses the state-of-the-art of the diffusion models of new product acceptance. A number of issues related to the further development and validation of these models are discussed.

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Mahajan et al. (Sat,) studied this question.

synapsesocial.com/papers/6a097dc2a9b5885644342d85 https://doi.org/https://doi.org/10.1177/002224297904300407

Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

1Integrating time and space in technological substitution models1979 · 91 citations
2The mathematical theory of epidemics1958 · 523 citations
3A Consumer-Based Methodology for the Identification of New Product Ideas1974 · 242 citations
4Sprinter Mod III: A Model for the Analysis of New Frequently Purchased Consumer Products1970 · 62 citations
5Applications of the sciences in marketing management1968 · 93 citations

Also Consider

Synapse has enriched 5 closely related papers on similar clinical questions. Consider them for comparative context:

1Integrating time and space in technological substitution models1979 · 91 citations
2The mathematical theory of epidemics1958 · 523 citations
3A Consumer-Based Methodology for the Identification of New Product Ideas1974 · 242 citations
4Sprinter Mod III: A Model for the Analysis of New Frequently Purchased Consumer Products1970 · 62 citations
5Applications of the sciences in marketing management1968 · 93 citations