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Invective zoometaphors - one of the productive groups of invective vocabulary. Invective of pejorative vocabulary is obviously, while invective of zoometaphor needs in linguistic evidence base. A secondary zoonyms values that are elements of literary language and they do not invective considered in the article, and their secondary importance invective often noted by dictionaries or deprived warning litter. The aim of our work is the proof of invective such entities to provide appropriate tools during linguistic expertises. The article presents an example of a comprehensive study of invective zoometaphor. It is the comparative analysis of zoometaphor - invectives with each other and with the words of other sort of invective lexicon based on consideration of prescriptive values of invective lexical semantic variants (definitions provided in dictionaries of various types), as well as descriptive values (identified during the linguistic experiment). As illustrations are 3 pairs compared invective: goat – ass; moron - sheep, cat – bitch. The results of the linguistic experiment in which respondents identified in each of the pairs of the most abusive LSV are presented. The results are given in the context of gender, age, social and geographical characteristics of the respondents. In addition to study the possibility of using experimental research methods and lessons learned the author's algorithm actions during linguistic expertise on offense presented. DOI: http://dx.doi.org/10.12731/2218-7405-2014-1-10
Андрей Сергеевич Маслов (Fri,) studied this question.