Video watermarking system for broadcast monitoring

This paper presents a video watermarking technology for broadcast monitoring. The technology has been developed at the Philips Research Laboratories in Eindhoven in the context of the European ESPRIT project VIVA (Visual Identity Verification Auditor). The aim of the VIVA project is to investigate and demonstrate a professional broadcast surveillance system. The key technology in the VIVA project is a new video watermarking technique by the name of JAWS (Just Another Watermarking System). The JAWS system has been developed such that the embedded watermarks (1) are invisible, (2) are robust with respect to all common processing steps in the broadcast transmission chain, (3) have a very low probability of false alarms, (4) have a large payload at high rate, and (5) allow for a low complexity and a real-time detection. In this paper we present the basic ingredients of the JAWS technology. We also briefly discuss the performance of JAWS with respect to the requirements of broadcast monitoring.