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Examining the Relationship Between Reviews and Sales | Synapse

September 1, 2008

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Examining the Relationship Between Reviews and Sales

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Consumer-generated product reviews have proliferated online, driven by the notion that consumers' decision to purchase or not purchase a product is based on the positive or negative information abo...

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Cite This Study

FormanChris et al. (Mon,) studied this question.

synapsesocial.com/papers/6a2026cbf8c30f43cdfbf579 https://doi.org/https://doi.org/10.5555/3215995.3215996

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