Purpose Material conscious and information network (MCIN) is a kind of cyber physics social system. This paper aims to study the MCIN modeling method and design the MCIN-based architecture of smart agriculture (MCIN-ASA) which is different from current vertical architecture and involves production, management and commerce. Architecture is composed of three MCIN-ASA participants which are MCIN-ASA enterprises, individuals and commodity. Design/methodology/approach Architecture uses enterprises and individuals personalized portals as the carriers which are linked precisely with each other through a peer-to-peer network called six-degrees-of-separation block-chain. The authors want to establish a self-organization, open and ecological operational system which includes active, personalized consumption, direct, centralized distribution, distributed and smart production. Findings The paper models three main MCIN-ASA participants, namely, design the smart supply, demand and management functions, which show the feasibility innovation and high efficiency of implementing MCIN on agriculture. At the same time, the paper presents a prototype system based on the architecture. Originality/value The authors think that MCIN-ASA improves current agriculture greatly and inspires a lot in production-marketing-combined electronic commerce.
Gu et al. (Mon,) studied this question.