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Cristina Calvo-Porral
Consumer Behavior in Brand Consumption and Identification
Universidade da Coruña
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About
Research focus
Consumer Behavior in Brand Consumption and Identification
Impact
105 pubs · 2,161 cites · h-index 26
Affiliations
Universidade da Coruña
Vodafone (Portugal)
Centro de Estudos de Cultura Contemporânea
Publications