Implementation of Robotisation and Application of Artificial Intelligence in the Hotel and Restaurant Business

Topicality. The research covers a wide range of aspects – from theoretical foundations to practical implementation strategies, with an accent on using promising technologies as cata­lysts for the development of the hospitality industry. The article provides a thorough analysis of scientific and practical studies and methodologies for the implementation of robotics and artificial intelligence, substantiates current tendencies and challenges of the industry according to current conditions. The organisational and economic mechanisms of robotisation of business processes are studied. Their influence on the efficiency of enterprises is assessed. It is proven that the implementation of robotics and artificial intelligence is a key factor in enhancing the competitiveness of establishments in today’s conditions. Aim and methods. The aim of the article is to theoretically ground recommendations for increasing the efficiency of implementing robotisation of service and production processes in the restaurant establishments. The research methods are based on general scientific and special methods of cognition, in particular: system analysis, synthesis, comparison, generalisation, statistical analysis, economic and mathematical modelling and expert assessments. Results. The interrelationship between robotics and artifi­cial intelligence is determined, types of artificial intelligence and methods of their applying in the hotel and restaurant business are considered. It is established that robotics is a key factor in increasing the competitiveness of establishments in current conditions, ensuring the optimis­ation of operational processes and improving the quality of service. The study shows that the successful implementation of robotic systems requires a comprehensive approach that covers technological, organisational and managerial aspects of business process transformation.