July 26, 2024Open Access

The Influence of the Technology Acceptance Model on the Decision to Pay ZIS through Digital Payment in Malang City

NRNabila Akhiris Rakhmania MMMultifiah MultifiahUniversity of Brawijaya INIswan NoorUniversity of Brawijaya

Key Points

Digital payments for ZIS are significantly influenced by perceived usefulness and perceived ease of use.
Key findings highlight that technology acceptance is crucial for adopting digital payment methods.
Data collection used questionnaires distributed to 150 respondents in Malang City over a set timeframe for analysis using SEM techniques with SmartPLS software. Both primary variables showed substantial effects on ZIS payment decisions, supporting digital transaction growth.

Abstract

The COVID-19 pandemic has increased society's reliance on technology. Today’s society tends to shift its style and behavior towards digital in every activity and transaction, including the payment of Zakat, Infaq, and Shadaqah (ZIS). This study aims to analyze the influence of the Technology Acceptance Model (TAM) on the decision to pay ZIS through digital payment in Malang City. This research uses a quantitative approach with a purposive sampling technique. Primary data was collected through distributing questionnaires to 150 respondents. The data was analyzed using Structural Equation Modeling (SEM) with SmartPLS software version 3. The results showed that the variables perceived usefulness and perceived ease of use had a significant influence on the decision to pay ZIS. This study implies that the perceived ease of use and perceived usefulness of technology can encourage people to make digital payments for ZIS.

AI से पूछें

Bookmark

View Full Paper