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Political discourse appears to be a matter of linguistic study for the recent period as lives of millions have been influenced as much by the political orientation and consequently leaders in many countries. Stylistic markers in advertisement texts play a crucial role in influencing voters during elections. These markers are linguistic and rhetorical devices intentionally used to create a certain tone, convey a message and evoke specific emotions among voters.
Ekaterine Topuria (Sun,) studied this question.