Purpose This study analyzed strategic actions to enhance the implementation of ESG (environmental, social and governance) in the construction sector in Brazil, based on the perception of professionals working in the sector. Design/methodology/approach A qualitative and quantitative approach was used, involving an analysis of sustainability reports, a literature review and a survey of 116 professionals. The data was analyzed using the TOPSIS multi-criteria method to prioritize strategic actions. Findings The results indicate that the most decisive actions to boost ESG implementation in the sector are: management of waste and sustainable materials, management and reuse of water resources and well-being in the workplace. These actions were considered essential for environmental and social sustainability, promoting efficiency in the use of resources and better working conditions. The implications suggest that to effectively adopt ESG, it is necessary to overcome structural and organizational challenges as well as aligning practices with global sustainability guidelines. The conclusion is that, despite the recognition of the importance of ESG, some actions, such as environmental certifications and diversity, are still seen as less decisive in the sector. Originality/value The results of the study contribute to literature by providing evidence on the insertion of strategic ESG actions in the construction sector, which has not yet been explored, especially in the context of countries with emerging economies.
Bezerra et al. (Tue,) studied this question.
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