On December 16, 1997, an unprecedented public health incident occurred in Japan when an episode of the animated television series Pokémon triggered adverse neurological reactions in thousands of viewers. This event, known as the “Pokémon Shock” or “Pokémon Incident,” resulted in more than 600 hospitalizations and affected an estimated 12,000 children nationwide. This paper presents a comprehensive analysis of the incident, examining the mechanisms of photosensitive epilepsy, the role of mass psychogenic illness, the immediate medical and regulatory responses, and the long-term impact on broadcast standards. Through a systematic review of medical literature, regulatory documents, and epidemiological data, we demonstrate that the incident resulted from a complex interplay between genuine photosensitive epilepsy in susceptible individuals and mass sociogenic illness amplified by extensive media coverage. The event led to the establishment of strict broadcasting guidelines that later became international standards, fundamentally transforming animation production practices worldwide. This case study offers valuable insights into the intersection of media technology, neurology, public health policy, and mass psychology.
Zen Revista (Thu,) studied this question.