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March 19, 2026Open Access

Digital Literacy Training for Senegalese Farmers in Tanzania: Enhancing Market Access Through E-commerce Platforms

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Authors

MSMbalu SangaKMKamase MwitaSKSifa Kiwanuka

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Overview

Qualitative research reveals improved market access through digital training for Senegalese farmers, highlighting infrastructure challenges.

Key Points

  • The aim is to explore how digital literacy training impacts market access for Senegalese farmers through e-commerce.
  • Conducted semi-structured interviews and focus group discussions with 30 Senegalese farmers
  • Utilized ethnographic methods to document participants' experiences
  • Analyzed challenges faced during the transition to e-commerce
  • Participants showed significant improvements in understanding e-commerce terminology
  • Farmers gained skills in navigating online marketplaces
  • Highlighted barriers included internet connectivity issues and product visibility challenges

Cite This Study

Sanga et al. (2014) studied this question.

synapsesocial.com/papers/69bb9345496e729e62981530https://doi.org/10.5281/zenodo.19075376
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