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This paper reviews a recently developed closed modular masters programme on generic project management as a project management case study of academic‐industrial collaboration. Literature on some educational issues is reviewed. Particular attention is paid to the management of the development of the programme and the delivery phase. The linkage between return‐on‐investment, project management competencies and learning outcomes in the context of industrial‐academic partnerships are explored. The paper also includes a discussion on the drivers, development and implementation of a managed learning environment, using a software package called WebCT. Discussion and conclusions focus on lessons learnt from the development and delivery of the programme.
Gale et al. (2003) studied this question.