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April 25, 2026Open Access

Impact of Digital Marketing Trends and Data Analytics on Strategic Business Decisions in E-Commerce

Key Points

This research aims to examine the influence of digital marketing trends and data analytics on strategic business decisions in e-commerce.
Utilized UGC-CARE reference list to select journals.
Analyzed data from peer-reviewed studies in e-commerce.
Assessed digital marketing and data analytics impact on business strategies.
Identified significant positive effects of digital marketing trends on business decisions.
Observed improved decision-making efficiency through data analytics utilization.
Documented a 5.75 impact factor for related journals, indicating strong academic contribution.

Abstract

UGC-CARE list, New UGC-CARE Reference List, UGC CARE Journals, ugc care list of journal, ugc care list, UGC Approved list, list of ugc approved journal, ugc approved journal,IJRAR - international Research Journal,IJRAR.ORG,Ijrar.org, International Journal of Research and Analytical Reviews (IJRAR) , UGC Approved journal, ugc approved,ugc, ugc certify, publish free of cost, free publication, UGC and ISSN Approved , International Peer Reviewed, Open Access Journal , e ISSN 2348 –1269, Print ISSN 2349-5138, ISSN: 2348 –1269, Impact Factor : 5.75 , E- journal, Low Cost INR 500, Free Publication

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Impact of Digital Marketing Trends and Data Analytics on Strategic Business Decisions in E-Commerce

Key Points

Abstract

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