English Language Teaching (ELT): Analysing Strategies and Challenges from the Indian Perspective

English, a widely spoken language today, is sometimes referred to be a ‘global language’. It is taught and acquired as a second language all over the world and is currently the lingua franca. Because of the cultural and linguistic variety of India, English is used not just for communication but also as a link language for collaboration both within and across states. Insufficient and unproductive conditions remain in small towns and rural areas even if modern technology has begun to play a significant role in language learning and teaching at colleges and universities. Without making the necessary effort to comprehend or appreciate the value of the language, students who study English in schools and colleges pass the tests. This research paper explores the value of using English as a tool to satisfy the ever-growing expectations of the competitive business world. This article discusses the challenges that instructors face in modern ELT, as well as ways to overcome them. To address their real-world demands and improve their language skills, learners can use their knowledge in real-world situations.