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Journal Article Profiling the Shopping Behavior of Elderly Consumers Get access J. Barry Mason, PhD, J. Barry Mason, PhD Bd. of Visitors Research Prof. of Marketing 2Dept. of Marketing & Management, College of Commerce and Business Administration. The Univ. of Alabama, UniversityAL 35486 Search for other works by this author on: Oxford Academic PubMed Google Scholar William O. Bearden, PhD William O. Bearden, PhD Asst. Prof. of Marketing 3College of Commerce, Univ. of Alabama, UniversityAL 35486 Search for other works by this author on: Oxford Academic PubMed Google Scholar The Gerontologist, Volume 18, Issue 5Part₁, October 1978, Pages 454–461, https: //doi. org/10. 1093/geront/18. 5Part₁. 454 Published: 01 October 1978
Mason et al. (Sun,) studied this question.