What question did this study set out to answer?

The aim is to explore how companies can enhance societal contributions while creating mutual value.

March 1, 2019

Shifting corporate social responsibility to corporate social opportunity through creating shared value

Key Points

The aim is to explore how companies can enhance societal contributions while creating mutual value.
Analysis of strategies for integrating social initiatives into business models.
Discussion of the concept of shared value in corporate practices.
Encouraging companies to adopt collaborative practices that enhance societal value and corporate profits.
Establishing a framework for mutual benefit between corporations and society.

Abstract

Abstract Contributing to society is not simply a charitable gesture but can be a value creating activity when utilized with an appropriate strategy. Companies should attempt to move from “good corporation” to “smart corporation.” Society should also recognize that corporations are the organizations that create values in collaboration rather than just offering away some of their profits to society. When both corporations and society realize this mutually beneficial role, we can develop a virtuous cycle of increasing the benefits for both corporations and society.

AI से पूछें

Bookmark

AI से पूछें

Bookmark

Shifting corporate social responsibility to corporate social opportunity through creating shared value

Key Points

Abstract

Cite This Study