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August 13, 2008International Journal of Consumer Studies

Measuring consumer's willingness to pay for organic and Fair Trade products

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TDTagbata DidierLSLucie Sirieix

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Didier et al. (2008) studied this question.

synapsesocial.com/papers/6a1eca9c5dae381e029a98c5https://doi.org/10.1111/j.1470-6431.2008.00714.x
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