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Pamela W. Henderson | Synapse

PW

Pamela W. Henderson

Consumer Behavior in Brand Consumption and Identification

Carnegie Mellon University

About

Research focus

Consumer Behavior in Brand Consumption and Identification

Impact

29 pubs · 2,996 cites · h-index 11

Affiliations

Work Experience

Carnegie Mellon University

1992 - 2014

Washington State University

1991 - 2004

Washington State University Tri-Cities

1998 - 1998

Publications